CONNECTIONS

– Scot Simmons, Founder/CEO,
The Simmons Group
Ahhhhh, Networking…the grown up version (and sometimes equivalent) of the collegiate “What’s your name? What’s your major? Do you want to do it?” Actually, I’m not sure if these days the question period lasts that long.
All humor aside…how is that Networking thing going for you?
Networking is a biiiiiig topic, rife [...]

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– Scot Simmons, Founder/CEO,
The Simmons Group
Last month I began a two part series on a five part formula for success — how to write (or strategize) your own promotional piece (ad, brochure, sell sheet, postcard, email blast, et. al.).
I began with a discussion of perhaps the most vital element in effective self/company promotion: The HOOK [...]

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– Scot Simmons, Founder/CEO,
The Simmons Group
What do I do? I deal in image, friend. I help people tell their story, build their brand, sell their services, grow their business. I help them connect their image to their potential customer for the purpose of prospering. It revolves around some very simple specifics. Really. I essentially [...]

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— Scot Simmons, Founder/CEO,
The Simmons Group
People need writers. Really. All kinds of people…smart people, not-so-smart people, “arty” people, artistically challenged people, Type A people and Type BCDEF people, emotional basket cases and e-conscious business professionals need writers.
A good writer can make sense out of nonsense – organizing, nuancing, building upon, and bettering [...]

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– Scot Simmons, Founder/CEO,
The Simmons Group
Words are important. The words we choose reflect the way we think. They say what we feel. They allow us to appreciate the perceptual nuances and subtleties and differences in every human experience. They are instrumental in distinguishing our thoughts and feelings and meaning from the thoughts and feelings and [...]

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