CONNECTIONS

Communication that Connects

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Entries Tagged as 'A How To Copy Write'

LAST WORDS: The Five Foundations Of Effective Promotion Writing (Part Two)

April 16th, 2008 · No Comments

– Scot Simmons, Founder/CEO,
The Simmons Group
Last month I began a two part series on a five part formula for success — how to write (or strategize) your own promotional piece (ad, brochure, sell sheet, postcard, email blast, et. al.).
I began with a discussion of perhaps the most vital element in effective self/company promotion: The HOOK [...]

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Tags: A How To Copy Write · Connections · Connections Vol.1 No.5 · Five Foundations of Promotion Writing · Last Words · Professional Copy · Promotion Writing · Scot Simmons